"The medium is the message"
Thus spoke Marshall McLuhan as the world got to grips with reality of the first age of mass media. Fifty years later, in an age of 24 hour news and where reputations can be made or broken in the time it takes to Tweet, getting the message - and the medium - right has never been more important.
Whether its preparing for an announcement, handling a crisis or finding ways to put your voice at the heart of the news agenda, Root & Branch will find the strategy that works for you. Our team are experts when it comes to crafting messages, and the strategies to make those messages effective.